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media relations

How NOT to handle a crisis

Martin Charlton / October 24, 2019

Tuesday was a day to forget for the Houston Astros organization.Yes, the team lost Game 1 of the World Series at home to the Washington Nationals. But the story is much worse than that. The behaviour of a select few should serve as a …

[Read more...] about How NOT to handle a crisis

Always choose transparency

Martin Charlton / February 21, 2019

How can you ruin your reputation and tarnish your brand in a matter of days? Ask Jussie Smollett.The actor/singer from the hit TV series Empire found himself in a world of controversy this week after his story of being attacked by two men on a …

[Read more...] about Always choose transparency

Communication made easier

Martin Charlton / January 15, 2019

An armchair quarterback is one thing. It’s innocent fun and often doesn’t leave any lasting effects – unless, of course, you spend big (and lose big) on sports gambling sites.But taking on the role of an armchair communicator for your company …

[Read more...] about Communication made easier

How an outside perspective can spark a communications breakthrough

Paul Martin / October 24, 2017

We all want to be better at what we do -- to become smarter, spend less, move more quickly, and create more of an impact.  …

[Read more...] about How an outside perspective can spark a communications breakthrough

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Recent posts

  • Message and Media Training 101: World leaders caught at NATO event.
  • What we can learn from the Biden campaign’s failure to purchase a domain name.
  • How NOT to handle a crisis
  • Economic forecast isn’t pretty
  • Do debates matter?

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