Martin Charlton Communications
We tell your stories
Be prepared for the unexpected Navigating through a global pandemic taught us a lot. From a business perspective, it most certainly should have set off alarms for updating or designing a crisis communications strategy. Because you never know …
[Read more...] about 2020 is over and here are Martin Charlton Communication’s predictions for 2021
It’s the beginning of a new year and a perfect time to design a plan for the next 12 months. But where to start? One of the best things is to take a good look at what you are currently doing before you look ahead. At Martin Charlton …
[Read more...] about The Only Audit That You Will Welcome – Communication Audit
One of the quickest ways to differentiate legitimate business communication from spam is the quality of the writing. Improper grammar, misspellings and incomplete sentences in an email are signals to hit the delete button, with the assumption the …
The Internet is never closed. Yes, you can even access the world wide web on Christmas Day and during a global pandemic. Just because your storefront says you’re temporarily closed doesn’t mean potential customers need to be turned away. Lean …
Written by Craig Slater As a child of the 1980s and 90s, I would understand if people from this generation are struggling with the concept of social distancing. Growing up during that time meant pickup football, baseball and shinny games with …
Quarantined, isolated and distanced? You’re not alone. Indeed, these are unprecedented times. But that doesn’t mean your business needs to resort to unprecedented measures. Think twice – rather, think creatively – before you cancel a staff …
We all have a story to tell. No, this doesn’t mean gossiping around the water cooler at work. Rather, it’s stories with much deeper meaning. Dan Gold, our director of digital strategy, recently spoke at an NSBA event about the importance of …
If you glance at Martin Charlton Communication’s website you’ll see there’s former political staff that work on the team. It’s not a coincidence. Mary-Lynn Charlton, President of Martin Charlton Communications (MCC) and a former chief of staff …
[Read more...] about Need communications help? Hire former political aides.
If your goal is to generate interest and employee engagement through intranet articles and emails, then your business writing should focus on staff members. Want more clicks on your social media channels? Tell stories about people. The Seattle …
No one can question the power and reach of social media. Various platforms connect businesses with the seemingly endless cyber world, with communities and customers. This facilitates growth and awareness with relative ease. Social …
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