Written by Craig SlaterAs a child of the 1980s and 90s, I would understand if people from this generation are struggling with the concept of social distancing.Growing up during that time meant pickup football, baseball and shinny games with …
communication
Connecting during isolation
Quarantined, isolated and distanced? You’re not alone.Indeed, these are unprecedented times. But that doesn’t mean your business needs to resort to unprecedented measures.Think twice – rather, think creatively – before you cancel a staff …
What’s your story?
We all have a story to tell.No, this doesn’t mean gossiping around the water cooler at work. Rather, it’s stories with much deeper meaning.Dan Gold, our director of digital strategy, recently spoke at an NSBA event about the importance of …
Need communications help? Hire former political aides.
If you take a glance at Martin Charlton Communication’s website, you’ll see that there’s a number of former political staff that work on the team.It’s not a coincidence.Mary-Lynn Charlton, President of Martin Charlton Communications (MCC) …
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Content focus should be people
If your goal is to generate interest and employee engagement through intranet articles and emails, then your business writing should focus on staff members.Want more clicks on your social media channels? Tell stories about people.The Seattle …
Understanding social media
No one can question the power and reach of social media.Various platforms connect businesses with the seemingly endless cyber world, with communities and customers. This facilitates growth and awareness with relative ease.Social …
Content created with interviews
Need an answer? Ask a question.Looking for clarification? Ask another question.One simple reason why an employer conducts job interviews with prospective employees is to ask direct questions that pertain to a person’s resume. It’s the most …
Understanding the reach, influence of social media
Social media is many things – powerful, influential and a networking goldmine, just to name a few. It also can be misleading and inaccurate. …
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Verbal communication never goes out of style
Eye contact, body language and posture are just a few characteristics employers notice during job interviews. …
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